Mix Work and Play. Add Entertainment to Your Content


Online content should always have entertainment value.

  • images
  • memes
  • jokes
  • crafty style
  • unusual title
  • videos (do you know that videos help your SEO efforts >10X ??

The future professionals are the current online surfers, bloggers, and commentators. They are the future – but they are still young. They need stimulation.

Make it a habit to add entertainment value to your post. If it is a politics post, if it is a science post, a market post, it needs to pull in people. And people are impulsive and ADD by nature. When some readers see your post… they might not even know yet that they need to read that post (and that they will like reading it too). Adding entertaining elements to your post encourages these hungry-minded explorers to look and learn.
Let’s teach the coming generations that entertainment goes along with quality content. Let’s not make quality content a thing for librarians, introverts, and techies.


Let the Customer do the Marketing Work


As loganjehall blog reads:

The role of marketing is today; in my humble opinion all about lubricating the wheels of C2C communication.      –loganjehall

In other words, the marketing results you get are not the same as the marketing efforts you exert.
C2C marketing (Mark Earls) is marketing done (intentionally and unintentionally) from customer to customer.
Once you exert marketing efforts and send those efforts to roam the market free – they get picked up by consumers – and the consumers do the rest of the marketing for you.

What does this insight give us?
We can figure out a way to do less of our own marketing and get it to C2C marketing quicker. Do more, but with less.
Catch the interest of the consumer who wants to recommend and you’ve done the most key work, the bulk of your marketing. Almost like a benign parasite. Social marketing companies (eg: Dreamventures) – takes this quite to the extreme by encouraging their customers to become the salespeople. Your goal is to shoot somewhere between there, and fully relying on your own marketing. 

Market efficiently.

Market so that the consumer wants to SHARE your marketing efforts with the world.    –KsenMarkets

That’s the trick.

How to do that?
More tips on that to come soon!

Ain’t Nobody Got Time Fo Dat!

Ain’t nobody got time to listen to every ad in your surrounding. To participate in every group. To subscribe to every YouTube channel. To read the whole newspaper. To follow all the Facebook pages. To go to every gym. To volunteer at every charity. To adopt all the cats from the shelter.

Ain’t nobody got time for ALL “DAT.”.

You will want to associate only with what clicks with you right off the bat.

To determine whether something will “click” only takes 1 impression. Just like a duckling imprints on its mother in the first few minutes it hatches. Just the same -you will imprint with the groups, activities, organizations, clubs, jobs, people in your life you click with first.

The rest -you ain’t got time for.


Ain’t Nobody Go…